Brits feel the most demotivated in February

It’s official, the nation’s motivation reaches its lowest point in February, with 71% of Brits finding that the 10th day of the month is when their motivation is at its lowest according to new research commissioned by Skittles. Indeed, 62% put this down to the cold temperatures, whilst 38% believe it is due to being short on money following festive overspending.

Across the country people are giving themselves a February mood boost. Almost a third (32%) watch their favourite film to boost their mood, 30% find they can change their mood by changing their sheets whilst 22% eat chocolate & sweets to brighten their mood and escape a slump.

The data also found that over half (51%) of Brits use positive affirmations to lift themselves on particularly bad days, whilst 32% have motivational quotes in their houses to remind them that things will look up throughout the year.

However, Brits have appeared to have given up on particularly overused quotes like ‘Live, Love, Laugh’ as they have become a topic of ridicule, with over a quarter (26%) finding them cringeworthy.

To motivate themselves, Brits are turning to more personal forms of motivation, with 52% finding that achieving small goals has become more important than big life milestones, whilst 34% look to set goals that are achievable every day. Whilst over a quarter (28%) of Brits increase their motivation by standing in the sun to bring some joy into their world.